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Paid Search Marketing for Healthcare: Advice from ...

Marketers experienced in the healthcare space know that it can be finicky — even when there’s not a pandemic....

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Video Marketing with SEO in Mind: 8 Quick Tips

Video can be crucial to a digital marketing strategy. But if you're not creating video marketing with SEO in mind, you may not get the maximum results....

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How Online Privacy is Changing Digital Marketing

Learn how new data transparency and online privacy changes are affecting the marketing landscape, and how marketers can continue to reach their audience....

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Which Facebook Ads Type is Right for You?

Learn everything you need to know the state of Facebook Ads, from choosing the best campaign objective to picking the right ad type for your brand....

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Website UX: 6 Things Digital Marketers Should Know

Whether you're launching a site or revamping an existing one, these tips will help ensure user experience (UX) doesn't fall to the wayside in the process....

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Why Video Belongs in Your Marketing Strategy

Here, we're highlighting the latest statistics and data surrounding video marketing, along with tips to make it work for your brand....

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Paid Search Marketing for Insurance Brokers: SEM A...

Search marketing can be a cost-effective way for insurance brokers to attract new leads. Here's how to maximize your budget and boost conversions....

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White Hat vs. Black Hat SEO Explained

You've probably heard the phrases "white hat" and "black hat" when referring to SEO, but what exactly do they mean? Here's what you need to know....

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Choosing the Right E-Commerce Ad Platforms: 7 Tips

Between Amazon, search engines, social media and more, here's how to determine which e-commerce ad platforms are right for your brand....

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SERP Features 101: What You Need to Know

Curious about how to break into SERP features like Google My Business, Featured Snippets, and Knowledge Graph? You've come to the right place....

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